The year was 2001 and my friends (Marc, Mitch, Hooper) and I were getting ready for Grade 10 to start! Since most of our friends had already been drunk / partying, Marc and I figured it was time (we never had before). First off, who’s going to get the booze? That was pretty easy as…
This is a quick but valuable post on discount and coupon codes. We do a lot with coupon codes on our e-commerce site, for instance, we offer free shipping on all orders over $25 (our average product cost is about $20 so this helped increase cart size. One day I added all the misspellings of…
Everyone talks about how important it is to get a business mentor (not a huge fan of that term). There is only one problem…it’s not that easy. Lets talk about how to find that person and have them WANT to help you… When I was first starting out in Internet marketing I knew NOTHING. I didn’t even…
Deep down you know what needs to be done in your business. Sometimes I don’t do them (they don’t seem important, they don’t scale, could it fail, among others). These are all bad excuses. Here is the story of how we forced ourselves to do the right things consistently: Our email list was growing at…